Rootine

We take data privacy and security compliance very seriously and employ leading technical measures to keep your personal data secure. You'll notice an 'opt in' option surround research consent when registering your collection kit - this is completely voluntary and can be revoked at any time.

Outside of the option to opt-in (non identifiable), your data is private and secure. We make a commitment with each customer that your data will never be sold, shared, or used in any way other than to create your custom vitamins or other personalized Rootine products.

We take data privacy and security compliance very seriously and employ leading technical measures to keep your personal data secure.

Your data is private and secure. 

It is our mission to make biometric testing more accessible to you, while maintaining a premier level of analysis and data security. Our DNA Test (performed via cheek swab) and Vitamin Test (blood analysis performed via finger-prick) are processed at our certified medical-grade laboratory where your data is protected with the same measures as your medical data is protected at hospitals.

Our Lifestyle Quiz is completed online and provides information about your age, weight, diet, and lifestyle habits. Your data is never sold, nor shared, with any 3rd party that is not associated with creating your personalized health products.

Our DNA Test and Vitamin Test are processed at our certified medical-grade laboratory where your data is protected with the same measures as your medical data is protected at hospitals.

At-Home testing

Our laboratory is medically-licensed and carries top tier certifications, including ISO 9001, 15189, 22000, and 22617 certifications, follows all FDA Current Good Manufacturing Practices (cGMP), completes rigorous in-house and 3rd party testing (Institut Kurz, GE), and participates in an inter laboratory proficiency program to ensure accurate genetic testing results (100% testing accuracy over 10 years).

We have a no-doping substance guarantee with testing results from NSF Europe.

Our laboratory is medically-licensed and carries top tier certifications, follows all FDA Current Good Manufacturing Practices), completes rigorous in-house and 3rd party testing, and participates in an inter laboratory proficiency program to ensure accurate genetic testing results.

Data Security and Lab Info

Your data is private and secure.

At-Home testing

Certifications